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Founders:
Build a Marketing Foundation to Win Customers at Scale

Get the message right first!
Before you write your next pitch deck or web page, get a free market strategy workshop.

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Founders must align innovation and marketing -- early -- to spend less time raising capital and winning customers.

See how to avoid 'brute force' selling with a more efficient marketing program fueled by great copywriting.

Get your message right!

Let's talk about how to craft just the right message to scale alongside your innovation.

Here's what we'll talk about:

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The business enterprise has two – and only these two – basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs.

 

 

Peter F. Drucker,
Management: Tasks, Responsibilities, Practices

If you can't say important stuff...

  • like who is the real person with real problems and a real busy life who represents your single market...

  • and what makes you different from your specific competition...

  • and why customers should care about you in 12 words or less...

  • and how you plan to persuade them to care...

  • and how you plan get their attention...

  • and how you plan over-come their hidden objections...

.

... you're wasting everybody's time.

You're going to need customers not projections.

Let me help you get your marketing fundamentals down in writing.

... Your investors will be pleasantly shocked.

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